Trade Area Manager

The Trade Area Manager is responsible for managing the sales force within a defined regional territory, focusing on achieving sales targets and overseeing sales operations. This role plays a crucial part in supporting the bank’s multi-channel distribution strategy and ensuring high performance within the sales team.

Key Responsibilities:

• Sales Management:

  • Drive the implementation of the sales strategy to diversify the customer base and enhance product offerings.
  • Ensure the region meets assigned targets across all product categories.
  • Develop and execute region-specific plans to foster customer growth, retention, and revenue enhancement.

• Productivity Oversight:

  • Ensure branches are adequately staffed with skilled personnel to meet customer service and sales expectations.
  • Manage scheduling and workload distribution within branches to optimize performance.
  • Monitor productivity against targets and uphold quality standards in all operational processes.

• Operational Performance Management:

  • Implement operational improvements to enhance efficiency and reduce non-value-added activities.
  • Lead initiatives to promote a high-performance culture, driving improvements in sales performance, compliance, and profitability.

• Human Resource Management:

  • Oversee recruitment processes and ensure compliance with employment regulations.
  • Identify training needs and develop plans for team development to enhance job performance.
  • Monitor key performance indicators and conduct performance appraisals to maintain a high-performing team.

• Customer Relationship Management:

  • Foster productive relationships with both internal and external clients, offering advice and support as needed.
  • Maintain open communication with clients, ensuring their needs are understood and exceeded.
  • Uphold company values by treating all customers fairly and striving to exceed their expectations.