- Stellenbosch
- Salary: Market Related (Negotiable)
- Job Type: Permanent
- Sectors: Advertising Marketing Media
- Reference: 2167533
Vacancy Details
Employer: Exceed HR
We are seeking a creative and results-driven Social Media Manager to oversee our company’s social media strategy and execution. The ideal candidate will be responsible for developing engaging content, growing our online presence, and fostering community engagement across various platforms. This role requires a keen understanding of current social media trends and the ability to analyze performance metrics to drive strategy.
Key Responsibilities:
- Develop and implement a comprehensive social media strategy to enhance brand visibility and engagement.
- Create, curate, and manage published content (images, video, text) across all social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Monitor social media channels for trends, conversations, and customer feedback; engage with followers and respond to inquiries in a timely manner.
- Collaborate with the marketing team to align social media campaigns with overall marketing objectives and brand voice.
- Analyze social media performance metrics and generate reports to track success and inform future strategies.
- Stay up-to-date with industry trends, emerging platforms, and best practices to keep our social media presence innovative and relevant.
- Manage paid social media advertising campaigns, including budgeting, targeting, and optimization.
- Coordinate with graphic designers, photographers, and content creators to produce high-quality visual content.
- Organize and manage social media contests and promotions to increase engagement and grow the audience.
- Train and support team members in social media best practices and strategies.
Candidate Requirements
Qualifications:
- Communication in Marketing, Communications, or a related field.
- 2+ years of experience in social media management or digital marketing.
- Proven experience developing successful social media campaigns.
- Strong understanding of various social media platforms and their audiences.
- Excellent written and verbal communication skills.
- Proficient in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, Facebook Insights).
- Ability to work independently and collaboratively in a fast-paced environment.
- Creative thinker with a passion for storytelling and brand building.
- Knowledge of SEO, PPC, and digital marketing principles is a plus
15 people have applied for this job. 425 people have viewed this job.
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